You have to understand that this is simply how the world works. The population consists of around 90% followers and 10% leaders, which in turn means that people will simply see something, and follow it, just because of their nature. I'm not saying it's right, I'm just saying that this is the case, and that fighting it the way you suggest is simply unreasonable and won't happen for a long, long time, until it becomes the norm, and the norm is controlled by that 90%.
Let's say for instance that my friend is on Facebook and sees a post about Feminists protesting an unfair high school dress code issue, and is looking through the comments, and one of the top comments is something along the lines of how men are terrible etc.
That will be the thing that sticks in their brain the most because it's something they doesn't understand, and when they think of Feminism that will be the first thing that comes to mind.
I would argue that this does not make them an anti Feminist, even though they now associate something negative when they hear about Feminism. All they know at that point is that the Feminist movement could be potentially harmful, and nothing else. They aren't anti Feminism, but they are unsure of it's purpose.
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yeah somehow i doubt that only 10% of the population have brains and the rest are sheeps
I'm not saying that 90% are sheep, I'm simply saying that they're more apt to be the ones that go along with the crowd. You could argue against that but you see it everywhere in society.