SpiritofAce
The Barista
This is pretty cool.
Hellmann’s will donate food for every spoiled turnip they get. Thoughts?
- Thread starter Underneath The Stars
- Start date
Yes, this is a PR stunt. But it's probably not just that. It looks like there's some effort put into the island at least, so it was probably someone in advertising's pet project.
Or they just wanted to play ACNH at work and add to their productivity count.
Or they just wanted to play ACNH at work and add to their productivity count.
TheSillyPuppy
⚔️ Dedicate your heart and set it ablaze 🔥
I really like this idea! A lot of people are struggling to make their own ends me, so this is an alternative way of giving back without causing additional strain on people's livelihoods.
Yes, in principle, it stinks that companies do PR things. But if it enacts some degree of positive change, like helping to bring food security to folks, I think it's better than taking no action at all.
I feel the same way about having demographic-related quotas for college/university offers and jobs. Yes, it stinks that we need a means to an end to close the racial/gender/socioeconomic/etc. gaps, but if institutions don't do this, don't we just let these gaps further increase?
On a lighter note, their island looks pretty nice! XD
Yes, in principle, it stinks that companies do PR things. But if it enacts some degree of positive change, like helping to bring food security to folks, I think it's better than taking no action at all.
I feel the same way about having demographic-related quotas for college/university offers and jobs. Yes, it stinks that we need a means to an end to close the racial/gender/socioeconomic/etc. gaps, but if institutions don't do this, don't we just let these gaps further increase?
On a lighter note, their island looks pretty nice! XD
ForgottenT
♫ drops of jupiter ♫
It's pretty cool, and unique.
People on twitter expects everything in life to be free, there's no concept for scarcity, or need of labor in their little bubbles.
In their world they can just slaughter a billionaire and the whole world would live happily ever after, in a paradise with no work, and every need and whim are taken care of by some magical unicorn.
People on twitter expects everything in life to be free, there's no concept for scarcity, or need of labor in their little bubbles.
In their world they can just slaughter a billionaire and the whole world would live happily ever after, in a paradise with no work, and every need and whim are taken care of by some magical unicorn.
Without "PR Stunts," a good portion of you wouldn't have had the experience of interacting with Sanrio characters in NL. We also wouldn't have the camping sign or fortune cookie cart in NH. I'm 100% a proponent of companies using AC as a way to get their message out, just as long as if/when say farming becomes available, tomatoes don't get smashed, bottled, and called Heinz 57.
Sheep Villager
Feel free to call me Sheep
Any of ya'll who hack your game wanna spawn in several inventory fulls of spoiled turnips? Would make things interesting. 
In all seriousness while I'm not a fan of companies using the AC trend for PR stuff, this one seems like it actually aims to do more than just advertise products. Of course if they back out of it and don't follow up on the donations then I can't say I'm a fan.
In all seriousness while I'm not a fan of companies using the AC trend for PR stuff, this one seems like it actually aims to do more than just advertise products. Of course if they back out of it and don't follow up on the donations then I can't say I'm a fan.
Underneath The Stars
거기 너 i fancy you
ultimately, i like that we have mixed opinions. people that don’t mind the marketing tactics & people that don’t like it.
however, i wish they’d elaborate what exactly about companies doing this that bothers them. obviously not everyone is gonna bite to the stunt and if does for other people, what does it affect on the game? i just wonder. are they breaking nintendo rules? is it because ac is just supposed to be a world of its own?
i don’t major in business, but i work with a company and one of the things i work on is marketing. if people are upset because companies are riding coattails of hype or what’s hot at the moment, then this is nothing new. it is what it is. what’s new is the concept. it just happened that there’s a potential platform on ACNH now when the pandemic started. i noticed companies and even universities sharing QR codes & designs. pretty harmless stuff. but it’s not going to be forever so i feel like hardcore ac fans shouldn’t worry. the amount of general people playing lowered anyway.
it’s also a thing now for companies to be “relatable” on social media. it’s a way to reach out to an audience i guess.
as what @Darcy94x have said, it is just mayo
i’d have a problem if company starts using it as a tool which directly just profits them. like visit our island and you’ll get a free coupon. or give us bells and you’ll get 20% off. no one is doing that though.
however, i wish they’d elaborate what exactly about companies doing this that bothers them. obviously not everyone is gonna bite to the stunt and if does for other people, what does it affect on the game? i just wonder. are they breaking nintendo rules? is it because ac is just supposed to be a world of its own?
i don’t major in business, but i work with a company and one of the things i work on is marketing. if people are upset because companies are riding coattails of hype or what’s hot at the moment, then this is nothing new. it is what it is. what’s new is the concept. it just happened that there’s a potential platform on ACNH now when the pandemic started. i noticed companies and even universities sharing QR codes & designs. pretty harmless stuff. but it’s not going to be forever so i feel like hardcore ac fans shouldn’t worry. the amount of general people playing lowered anyway.
it’s also a thing now for companies to be “relatable” on social media. it’s a way to reach out to an audience i guess.
as what @Darcy94x have said, it is just mayo
i’d have a problem if company starts using it as a tool which directly just profits them. like visit our island and you’ll get a free coupon. or give us bells and you’ll get 20% off. no one is doing that though.
Nunnafinga
Senior Member
I suppose some people that posted in this thread don't want to hear about Chevrolet using Animal Crossing to promote it's new Corvette.
I don't see anything wrong with Hellman's(it's called Best Foods in my neck of the woods)using Animal Crossing for public relations as long as some good comes out of it.I work for a large company and they do a lot of positive things for local communities that aren't advertised in addition to donating to charity.And it's not like Nintendo is a stranger to publicity stunts.
I don't see anything wrong with Hellman's(it's called Best Foods in my neck of the woods)using Animal Crossing for public relations as long as some good comes out of it.I work for a large company and they do a lot of positive things for local communities that aren't advertised in addition to donating to charity.And it's not like Nintendo is a stranger to publicity stunts.
I wish I had the job to design an island for my company and be the host lol
So many people are saying they could just donate the meals upfront but unless you're really naive you know that's not how it works in the real world too. Companies need the customers to survive and that's why marketing exists. I'm fine with it as long as it's not harming anyone, and more fine it it's doing some good. I think donating 25k meals (even with an interest) is a good thing we don't need to hate on, unless someone else here has done more than that. I think I would hop over, but I wonder how the visits are gonna go, so many people wanting to come in at the same time, airport nightmare
That said, I'm not a fan of Nintendo letting companies advertise in AC (I don't think they could do this without permission) while people got banned for sharing their twitter/instagram account on dreams. I just don't want to see the game becoming a big comercial, we already payed for it. But sure, the island visit and custom designs download is optional
So many people are saying they could just donate the meals upfront but unless you're really naive you know that's not how it works in the real world too. Companies need the customers to survive and that's why marketing exists. I'm fine with it as long as it's not harming anyone, and more fine it it's doing some good. I think donating 25k meals (even with an interest) is a good thing we don't need to hate on, unless someone else here has done more than that. I think I would hop over, but I wonder how the visits are gonna go, so many people wanting to come in at the same time, airport nightmare
That said, I'm not a fan of Nintendo letting companies advertise in AC (I don't think they could do this without permission) while people got banned for sharing their twitter/instagram account on dreams. I just don't want to see the game becoming a big comercial, we already payed for it. But sure, the island visit and custom designs download is optional
at least hellman's and gilette were for good causes, and didn't ask you to basically advertise their product!
Hmmm... how much is virtual real estate worth? If I make my town a chevvy billboard, would they pay me for ad revenue?
Underneath The Stars
거기 너 i fancy you
i remember there having a thread/discussion about animal crossing x build-a-bear as well. wouldn’t that be a PR stunt?
Nunnafinga
Senior Member
Yeah,I read the article and looked at the original Tweet Chevy posted to advertise this thing and it's just about putting Chevy crap in your Animal Crossing house.That's it.At least they could make some kind of donation for every time somebody downloads their QR codes.Ah,well I'm a Ford guy anyways.at least hellman's and gilette were for good causes, and didn't ask you to basically advertise their product!
Hmmm... how much is virtual real estate worth? If I make my town a chevvy billboard, would they pay me for ad revenue?
PR, no, because Build-A-Bear and Nintendo would both make money in that venture. In that case, it's just Build-A-Bear making officially licensed Nintendo products.
PR stands for Public Relations, and is typically associated with a company attempting to do something that reflects positively in the eyes of the general public.
FRANS_PLAYER
coco // 🪢🌙🌻 // i'm up all night to get lucky
Gillette did the bare minimum and that was it. As you said, this is only for marketing and good publicity, but this is marketing I can get behind. Hellmanns has a lot of money and the potential to feed a lot of people.
Last edited:
I see both sides but at least Hellman's is partnered with Second Harvest Canada, a charity that saves food from being thrown out by farmers & stores. Canada has a huge hunger problem that everyone wants to turn a blind eye to so maybe this one small thing could make even 1 person more aware. So much good food is wasted in real life just like the turnips!
At least this one is a bit better then the Gillette one? idk lmao
At least this one is a bit better then the Gillette one? idk lmao
as long as they do donate i'm totally all for this! it's feeding people and it's getting rid of virtual spoiled food people don't want anyway. if/when they do it and put out a code i would 100% TT just to spoil good turnips to feed people. if anyone keeps tabs on this (i don't go on twitter at all really) please post it here so we can get some people food in these awful times. (i'd love to donate money but i'm broke af and what i got i need to buy my meds with)
I can see their point. There's no reason why they couldn't do this anyway (and get good publicity if that's what they wanted) and it sucks when companies only do something helpful for marketing reasons instead of social responsibility. Especially when they play a major role in that problem or could change things a lot.
This said, at least it's something that helps and I think it's a good way to raise awareness among kids. Lots of kids play the game and this makes the problem of food waste something they can see.
By the way, if people like this, look up the UN's Free Rice game.
This said, at least it's something that helps and I think it's a good way to raise awareness among kids. Lots of kids play the game and this makes the problem of food waste something they can see.
By the way, if people like this, look up the UN's Free Rice game.
Similar threads
