jfc this thread is toxic. Accusing people who disagree with you of being bigots or delusional and simple-minded has a chilling effect on constructive discussion.
I think it's very interesting that NoA decided to translate "friend" (tomodachi) to "partner", and I agree with others here - that was deliberate and the word "partner" does indeed have romantic connotations. So no I don't think people are 'reading into' it or reaching and they can't be blamed for that.
I think this is a pretty classic example of
queerbaiting:
"Queerbaiting is a marketing technique for fiction and entertainment in which creators hint at, but then do not actually depict, same-sex romance or other forms of LGBTQ representation. They do so to attract ("bait") a queer or straight ally audience with the suggestion of relationships or characters that appeal to them, while at the same time attempting to avoid alienating other consumers."
Some people like that. Others might be offended by it as a half-measure. Others might be frustrated at friendships routinely being given romantic overtones and you know what? Those people aren't bigots for it. Some people are asexual or otherwise not in romantic relationships or just don't want those overtones pushed on them. And sometimes it can be seen as insulting on the part of the media's creators - like two girls can't appear together on screen unless they are either (a) there to talk about how wonderful a man is or (b) being lesbians for a male audience. Because everyone knows girls can't be friends! Girls hate each other! Right??
It's a complicated topic and people should be compassionate to others' viewpoints and try to assume the best of others, especially in these difficult times. People are already isolated enough as it is and there's so much negativity out there, so let's try to be understanding.